Why Fly Fishing Beats a Net

By |2018-04-26T16:54:18-05:00May 22nd, 2017|Categories: Authors, Consultants, Networking|Tags: , , , |

Why Fly Fishing Beats a Net By Vickie Austin There are many paradoxes when marketing yourself or your business, and one of the most powerful paradoxes is “The narrower your focus, the wider your opportunity.” This defies logic. You’d think that a broad, sweeping approach might be best–something like fishing with a big net. Picture someone [...]